Natural sunscreen

Natural sunscreen

Whether it's summer, winter, outdoor activities or just everyday life, a good sunscreen should be an integral part of everyone's daily skin care routine.


There are two categories of filters used in sunscreens to block the sun's UV rays: the "chemical" and the "mineral".


Chemical filters protect by absorbing UV rays, converting them into heat and dissipating it from the skin.


Mineral filters consist of natural, mineral pigments of zinc oxide or titanium dioxide. When applied, they form a thin layer on the skin and protect by reflecting the sun's UV rays before they penetrate the skin.



Good for the skin - good for the environment

Compared to chemical sunscreens, mineral sunscreens are less harmful to the marine environment. As National Geographic reports, 14,000 tons of sunscreen enter the oceans every year. This causes significant impacts on coral reefs, which are dying more and more.


We are therefore committed to using only ingredients that are not harmful to coral reefs for all our mineral sunscreens.



WAIORA LOVE - mineral sunscreen with natural ingredients

Inspired by the love and deep connection of the Māori with their water sources and the ocean, we have developed WAIORA LOVE.


A super-light, fast-absorbing liquid sunscreen that spreads beautifully on the skin. The non-greasy texture also applies well under makeup and protects the skin from the sun's harmful, aging rays in all weather conditions.



The natural, mineral filter zinc oxide protects against UVA and UVB rays (also known as broad spectrum light protection).


Our nanoparticle-free formulation is also reef-friendly and not harmful to the marine environment. Good for you, good for the environment.


We have a wide range of tested sun protection factors(SPF 20, 30, 50) for face and body.


Product formulations and branding can be customized to meet your individual brand needs.


10 reasons why our natural sunscreen concept is right for your brand:


Super light

Non greasy

100% natural

Vegan and COSMOS


Broad spectrum protection (UVA and UVB)

Suitable for sensitive skin and children

With zinc oxide without nanoparticles

100% Mineral Filter



Due to the stringent regulatory testing for sunscreen products, we recommend starting to plan a new sunscreen line as early as October so that the product launch can take place in time for spring.


We will be happy to advise you in more detail about the new sun protection concept from JW & Partner!


Are you looking for science-based skin and hair care and environmentally friendly cosmetic products? Then we are the perfect partner for you.